Sapphire Reserve | The Card for Every Continent

Director: Thibaut Grevet

Production Company: Knucklehead

Photographer: Matthew Reamer

For this 2017 campaign for Chase Sapphire, we sent Sapphire Cardmembers all over the world, to all seven continents, to help inspire James Corden and show him just how diverse the world was.

Alongside the TV we created location specific spots that were a new spin on travel work for the brand. These spots came from our travelers journeys and were inspired by their own personalities. We wanted all the work to feel authentic and not a set plan from the brand but rather trips our real card members would take.